BrandWatch, Twitter, 12/6/2022 7:32:40 PM, 285662


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BrandWatch_2022-12-06_05-00-01.xlsx
BrandWatch_2022-12-06_05-00-01.xlsx
From:
NodeXLExcelAutomator
Uploaded on:
December 06, 2022
Short Description:
BrandWatch via NodeXL https://bit.ly/3VE34CH
@brandwatch
@thepeopleshubuk
@katyperry
@lilachbullock
@statsperry
@socialhousingco
@lovefoodlifego
@elonmusk
@ellievhall
@guardian

Top hashtags:
#brandwatch
#sociallistening
#sonarlatam
#twitter
#qatar2022
#socialmedia

Description:
Description
The graph represents a network of 711 Twitter users whose tweets in the requested range contained "BrandWatch", or who were replied to or mentioned in those tweets. The network was obtained from the NodeXL Graph Server on Tuesday, 06 December 2022 at 13:00 UTC.

The requested start date was Tuesday, 06 December 2022 at 01:01 UTC and the maximum number of days (going backward) was 14.

The maximum number of tweets collected was 7,500.

The tweets in the network were tweeted over the 13-day, 1-hour, 43-minute period from Tuesday, 22 November 2022 at 14:21 UTC to Monday, 05 December 2022 at 16:04 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

The graph is directed.

The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.

The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.


Author Description


Overall Graph Metrics
Vertices : 711
Unique Edges : 746
Edges With Duplicates : 1027
Total Edges : 1773
Number of Edge Types : 5
MentionsInRetweet : 787
Replies to : 64
Mentions : 493
Retweet : 364
Tweet : 65
Self-Loops : 69
Reciprocated Vertex Pair Ratio : 0.0135135135135135
Reciprocated Edge Ratio : 0.0266666666666667
Connected Components : 49
Single-Vertex Connected Components : 22
Maximum Vertices in a Connected Component : 515
Maximum Edges in a Connected Component : 1461
Maximum Geodesic Distance (Diameter) : 8
Average Geodesic Distance : 4.174391
Graph Density : 0.0022285612408629
Modularity : 0.548053
NodeXL Version : 1.0.1.508
Data Import : The graph represents a network of 711 Twitter users whose tweets in the requested range contained "BrandWatch", or who were replied to or mentioned in those tweets. The network was obtained from the NodeXL Graph Server on Tuesday, 06 December 2022 at 13:00 UTC.

The requested start date was Tuesday, 06 December 2022 at 01:01 UTC and the maximum number of days (going backward) was 14.

The maximum number of tweets collected was 7,500.

The tweets in the network were tweeted over the 13-day, 1-hour, 43-minute period from Tuesday, 22 November 2022 at 14:21 UTC to Monday, 05 December 2022 at 16:04 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

Layout Algorithm : The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Graph Source : GraphServerTwitterSearch
Graph Term : BrandWatch
Groups : The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
Edge Color : Edge Weight
Edge Width : Edge Weight
Edge Alpha : Edge Weight
Vertex Radius : Betweenness Centrality

Top Influencers: Top 10 Vertices, Ranked by Betweenness Centrality
Top URLs
Top URLs in Tweet in Entire Graph:
[8] https://www.brandwatch.com/fr/blog/comment-ameliorer-initiatives-en-matiere-de-durabilite/
[7] https://www.brandwatch.com/fr/blog/50-personnes-plus-influentes-twitter-2022/
[5] https://counterhate.com/blog/fact-check-musks-claim-about-a-fall-in-hate-speech-doesnt-stand-up-to-scrutiny/
[5] https://www.brandwatch.com/blog/most-twitter-followers/
[4] https://www.brandwatch.com/es/blog/black-friday-2022/?utm_source=linkedin&utm_medium=social&utm_term=blog&utm_campaign=black-friday-2022
[4] https://falcon.io
[4] http://fal.cn/
[3] https://www.brandwatch.com/blog/most-liked-pictures-on-instagram/
[3] https://www.pocitjobs.com/job/192221?utm_source=twitter&utm_medium=social&utm_campaign=applications
[3] https://www.falcon.io

Top URLs in Tweet in G1:
[4] https://www.brandwatch.com/es/blog/black-friday-2022/?utm_source=linkedin&utm_medium=social&utm_term=blog&utm_campaign=black-friday-2022
[3] https://www.pocitjobs.com/job/192221?utm_source=twitter&utm_medium=social&utm_campaign=applications
[2] https://www.brandwatch.com/blog/social-media-analytics-tools/?utm_medium=owned_social&utm_source=linkedin&utm_content=blog
[2] https://buzzsumo.com/blog/todo-sobre-la-presentacion-de-periodistas/
[2] https://www.brandwatch.com/es/reports/cpg-consumer-trends/?utm_source=twitter&utm_medium=social&utm_campaign=cpg-report
[2] https://www.brandwatch.com/blog/social-media-analytics-tools/?utm_medium=owned_social&utm_source=twitter&utm_content=blog
[2] https://www.brandwatch.com/blog/tiktok-business-vs-creator-account/?utm_medium=owned_social&utm_source=twitter&utm_content=blog
[2] https://www.brandwatch.com/blog/50-most-influential-people-twitter/?utm_medium=owned_social&utm_source=twitter&utm_content=blog
[2] https://www.brandwatch.com/reports/state-of-social/view/
[1] https://twitter.com/Brandwatch/status/1598033393719316483

Top URLs in Tweet in G2:
[2] https://www.lilachbullock.com/manage-marketing-reports/
[1] https://www.ethicalconsumer.org/company-profile/unilever
[1] https://twitter.com/DavidWolfe/status/1554519665166139392
[1] https://twitter.com/mjeslfc/status/1596808481700737024
[1] https://twitter.com/BrewDog/status/1589568345170661376
[1] https://twitter.com/BernieSpofforth/status/1401456690092990468
[1] https://twitter.com/Kashstpierre/status/1400824586145513476
[1] https://twitter.com/HousingFirstUK/status/1414693615473922050/photo/1
[1] https://twitter.com/Kashstpierre/status/1405580058505404418
[1] https://twitter.com/OrganicConsumer/status/1021767482833555456

Top URLs in Tweet in G4:
[1] https://www.brandwatch.com/blog/most-twitter-followers/

Top URLs in Tweet in G5:
[3] https://counterhate.com/blog/fact-check-musks-claim-about-a-fall-in-hate-speech-doesnt-stand-up-to-scrutiny/
[1] https://www.brandwatch.com/blog/most-twitter-followers/

Top URLs in Tweet in G6:
[1] https://twitter.com/Nadine_Writes/status/1598328280658083841

Top URLs in Tweet in G7:
[2] https://www.falcon.io
[2] https://falcon.io
[1] https://www.brandwatch.com/blog/most-twitter-followers/?utm_source=marketo&utm_medium=email&utm_campaign=most-followed-email&utm_content=blog&mkt_tok=NDYxLVJLSy01MTgAAAGISLQV0gDDMECbxAeDFZo944AkY69oOf8Q7TRX8k7B1lWTFn9I9rHoyiTfITpkBvXfT4-0ZKp5XxDxEuXg9LJ2ggPgwIy4GFc0MwqcJkM93eGCQnhyHmNLbYF0mQ
[1] https://www.brandwatch.com/blog/most-twitter-followers/?utm_source=social&utm_medium=twitter&utm_term=post&utm_campaign=sharebutton
[1] https://www.brandwatch.com/guides/guide-to-influencer-marketing/
[1] https://www.clubic.com/telecharger-fiche440454-brandwatch.html
[1] https://www.google.com/url?rct=j&sa=t&url=https%3A%2F%2Fwww.clubic.com%2Ftelecharger-fiche440454-brandwatch.html&ct=ga&cd=CAIyGWRjYzdmMTNiNTJjODAwMmQ6ZnI6ZnI6RlI&usg=AOvVaw3POElv6yO7-nJ7kWQX99sE&utm_source=dlvr.it&utm_medium=twitter
[1] https://www.brandwatch.com/blog/most-twitter-followers/
[1] https://www.brandwatch.com/blog/marketing-personas-personalization/
[1] https://www.brandwatch.com/fr/blog/50-personnes-plus-influentes-twitter-2022/?utm_source=social&utm_medium=twitter&utm_term=post&utm_campaign=sharebutton

Top URLs in Tweet in G8:
[8] https://www.brandwatch.com/fr/blog/comment-ameliorer-initiatives-en-matiere-de-durabilite/
[7] https://www.brandwatch.com/fr/blog/50-personnes-plus-influentes-twitter-2022/
[1] https://is.gd/QZcoHH
[1] https://www.brandwatch.com/fr/webinars/barometre-social-media-2023/?utm_source=owned_social&utm_medium=twitter&utm_campaign=state-social&utm_term=fr&utm_content=webinar

Top URLs in Tweet in G9:
[1] https://grittypretty.com.au/fragrance/marc-jacobs-fragrances-christmas/
[1] https://www.fashionnewsstudios.com/livestream/?p1=Marc-Jacobs
[1] https://makeupandbeautyblog.com/just-for-fun/latest-self-care-mani-essie-not-what-it-seams/
[1] https://www.fashionnewsstudios.com/livestream/?p1=Essie
[1] https://nstperfume.com/2022/11/29/van-cleef-arpels-moonlight-patchouli-le-parfum-new-fragrance/
[1] https://www.fashionnewsstudios.com/livestream/?p1=Van-Cleef-and-Arpels
[1] https://neversaydiebeauty.com/productspotlight/giftable-pat-mcgrath-divine-blush-duo/?utm_source=rss&utm_medium=rss&%23038;utm_campaign=giftable-pat-mcgrath-divine-blush-duo
[1] https://www.fashionnewsstudios.com/livestream/?p1=Pat-McGrath

Top Domains
Top Domains in Tweet in Entire Graph:
[62] brandwatch.com
[19] twitter.com
[7] falcon.io
[6] pocitjobs.com
[5] counterhate.com
[5] fal.cn
[5] google.com
[4] fashionnewsstudios.com
[3] marketingenvy.com
[2] lilachbullock.com

Top Domains in Tweet in G1:
[26] brandwatch.com
[8] twitter.com
[6] pocitjobs.com
[2] buzzsumo.com
[2] polis.consulting
[1] edu.co
[1] sonar.la
[1] brnw.ch
[1] hubs.la
[1] tinyurl.com

Top Domains in Tweet in G2:
[9] twitter.com
[2] lilachbullock.com
[1] ethicalconsumer.org
[1] organicconsumers.org

Top Domains in Tweet in G4:
[1] brandwatch.com

Top Domains in Tweet in G5:
[3] counterhate.com
[1] brandwatch.com

Top Domains in Tweet in G6:
[1] twitter.com

Top Domains in Tweet in G7:
[10] brandwatch.com
[5] google.com
[4] falcon.io
[1] clubic.com
[1] forbesindia.com
[1] fal.cn
[1] tweetedtimes.com

Top Domains in Tweet in G8:
[16] brandwatch.com
[1] is.gd

Top Domains in Tweet in G9:
[4] fashionnewsstudios.com
[1] com.au
[1] makeupandbeautyblog.com
[1] nstperfume.com
[1] neversaydiebeauty.com

Top Hashtags
Top Hashtags in Tweet in Entire Graph:
[38] brandwatch
[11] sociallistening
[11] sonarlatam
[8] twitter
[7] qatar2022
[7] socialmedia
[5] argentina
[5] latam
[5] 25daysofsocial
[4] wepuk



Top Hashtags in Tweet in G1:
[20] brandwatch
[11] sonarlatam
[10] sociallistening
[7] qatar2022
[5] latam
[5] argentina
[5] 25daysofsocial
[4] mexico
[3] colombia
[3] chile

Top Hashtags in Tweet in G2:
[13] brandwatch
[4] wepuk
[4] womensequalityparty
[4] mepuk
[4] mensequalityparty
[3] greenwashingawards2023
[3] lloydsbank
[2] mentalhealth
[2] health
[2] globalgoals

Top Hashtags in Tweet in G6:
[1] ladysusanhussey

Top Hashtags in Tweet in G7:
[1] socialmedia
[1] mastodon
[1] hive
[1] twitter
[1] andor
[1] disney
[1] starwars
[1] zodiac
[1] robotic
[1] abetterlife

Top Hashtags in Tweet in G8:
[6] twitter
[2] socialmedia
[1] esg
[1] rse
[1] sociallistening
[1] compublique

Top Hashtags in Tweet in G9:
[4] brandwatch
[4] live
[2] beauty
[2] perfume
[2] news

Top Hashtags in Tweet in G10:
[1] twitter

Top Words
Top Words in Tweet in Entire Graph:
[367] brandwatch
[293] twitter
[285] 2022
[248] influential
[220] swift
[122] overall
[121] 2nd
[119] 4th
[119] woman
[117] theswiftmuseum

Top Words in Tweet in G1:
[220] swift
[159] brandwatch
[128] influential
[128] twitter
[125] 2022
[117] theswiftmuseum
[112] taylor
[110] crowns
[110] title
[110] holds

Top Words in Tweet in G2:
[27] googleexpertuk
[22] zebra_carol
[20] socialhousingco
[17] housingfirstire
[13] housingfirstuk
[13] #brandwatch
[12] ec_magazine
[9] thepeopleshubun
[8] pankhurstcentre
[8] healthertainer

Top Words in Tweet in G3:
[153] twitter
[149] brandwatch
[148] 2022
[119] influential
[119] 2nd
[119] 4th
[119] woman
[119] overall
[92] katy
[92] perry

Top Words in Tweet in G4:
[2] schneiderg63
[2] er_dubbs
[2] arashcaviani
[2] claudetteggibs1
[2] ritchiepage2001
[2] ozma1010
[2] retirednikitam
[2] joanday4878
[2] mfstamps

Top Words in Tweet in G5:
[17] brandwatch
[10] retweets
[10] data
[10] nytimes
[8] using
[8] elonmusk
[6] used
[5] quote
[4] tweets
[4] ccdhate

Top Words in Tweet in G6:
[38] ngozi
[37] more
[36] took
[36] palace
[36] place
[36] online
[36] 000
[36] nov
[36] sistah_space
[36] mentioned

Top Words in Tweet in G7:
[17] brandwatch
[15] social
[7] skegness
[7] twitter
[6] siren
[5] market
[5] hootsuite
[4] top
[4] media
[4] sprout

Top Words in Tweet in G8:
[14] brandwatchfr
[9] initiatives
[9] peuvent
[9] améliorer
[9] matière
[9] comment
[9] leurs
[9] durabilité
[9] marques
[8] chanperco

Top Words in Tweet in G9:
[4] fashionnews
[4] #live
[4] beautyblognews
[4] studios
[4] #brandwatch
[3] essie
[3] blog
[2] perfect
[2] beauty
[2] vancleefarpels

Top Words in Tweet in G10:
[2] socialflow
[2] buffer
[2] hypefury
[2] typefully
[2] tweethunterpro
[2] brandwatch

Top Word Pairs
Top Word Pairs in Tweet in Entire Graph:
[243] twitter,2022
[119] 2nd,influential
[119] woman,twitter
[119] 2022,4th
[119] influential,woman
[119] 4th,overall
[117] theswiftmuseum,brandwatch
[110] swift,influential
[110] influential,musician
[110] holds,title

Top Word Pairs in Tweet in G1:
[121] twitter,2022
[117] theswiftmuseum,brandwatch
[110] swift,influential
[110] influential,musician
[110] holds,title
[110] 2022,swift
[110] musician,twitter
[110] swift,holds
[110] taylor,swift
[110] brandwatch,crowns

Top Word Pairs in Tweet in G2:
[10] housingfirstire,googleexpertuk
[8] healthertainer,pankhurstcentre
[7] zebra_carol,ec_magazine
[7] gold123win,housingfirstuk
[7] ec_magazine,elise_editing
[7] googleexpertuk,thepeopleshubun
[7] housingfirstire,blocksbetty
[7] zebra_carol,healthertainer
[7] housingfirstuk,housingfirstire
[7] pankhurstcentre,andyburnhamgm

Top Word Pairs in Tweet in G3:
[119] 2nd,influential
[119] woman,twitter
[119] 2022,4th
[119] 4th,overall
[119] twitter,2022
[119] influential,woman
[92] katy,perry
[63] brandwatch,named
[63] perry,2nd
[63] named,katy

Top Word Pairs in Tweet in G4:
[2] ozma1010,schneiderg63
[2] arashcaviani,joanday4878
[2] claudetteggibs1,mfstamps
[2] schneiderg63,er_dubbs
[2] joanday4878,claudetteggibs1
[2] retirednikitam,ritchiepage2001
[2] mfstamps,ozma1010
[2] ritchiepage2001,arashcaviani

Top Word Pairs in Tweet in G5:
[5] using,brandwatch
[5] retweets,quote
[5] quote,retweets
[4] used,brandwatch
[3] collected,using
[3] includes,original
[3] original,tweets
[3] tweets,retweets
[3] data,collected
[3] brandwatch,includes

Top Word Pairs in Tweet in G6:
[36] palace,event
[36] took,place
[36] event,took
[36] sistah_space,ngozi
[36] online,palace
[36] fulani,mentioned
[36] ngozi,fulani
[36] place,nov
[36] times,online
[35] 38,000

Top Word Pairs in Tweet in G7:
[6] skegness,siren
[4] social,media
[3] sprout,social
[3] siren,skegness
[3] social,listening
[2] brandwatch,social
[2] drivers,future
[2] source,brandwatch
[2] gratuit,clubic
[2] growth,drivers

Top Word Pairs in Tweet in G8:
[9] peuvent,améliorer
[9] leurs,initiatives
[9] matière,durabilité
[9] comment,marques
[9] marques,peuvent
[9] initiatives,matière
[9] améliorer,leurs
[7] plus,influentes
[7] 50,personnes
[7] personnes,plus

Top Word Pairs in Tweet in G9:
[4] fashionnews,studios
[4] #live,fashionnews
[4] #brandwatch,#live
[2] #perfume,#news
[2] #news,vancleefarpels
[2] eau,merry
[2] pretty,sydney
[2] seams,makeup
[2] gritty,pretty
[2] gifts,gritty

Top Word Pairs in Tweet in G10:
[2] socialflow,tweethunterpro
[2] tweethunterpro,buffer
[2] buffer,hypefury
[2] hypefury,brandwatch

Top Replied-To
Top Replied-To in Entire Graph:
@brandwatch
@theswiftmuseum
@googleexpertuk
@elonmusk
@nytimes
@jacoburowsky
@cottagecore20
@gold123win
@housingfirstire
@zebra_carol

Top Replied-To in G1:
@brandwatch
@theswiftmuseum
@jacoburowsky
@cottagecore20
@socialycurious
@joshpudnos
@ddanetidwell
@ksgmylifemani

Top Replied-To in G2:
@googleexpertuk
@marshacollier
@gold123win
@zebra_carol
@housingfirstire
@thepeopleshubuk

Top Replied-To in G3:
@todaykatyp

Top Replied-To in G4:
@retirednikitam

Top Replied-To in G5:
@elonmusk
@nytimes
@katylindemann
@artfultakedown
@davnoble
@carlosmayeya
@nayrtv
@fuzzybear_53
@crawl_n
@pmlorber

Top Replied-To in G10:
@protons0010

Top Mentioned
Top Mentioned in Entire Graph:
@brandwatch
@theswiftmuseum
@statsperry
@katyperry
@todaykatyp
@sistah_space
@nadine_writes
@googleexpertuk
@zebra_carol
@katydailybrasil

Top Mentioned in G1:
@brandwatch
@theswiftmuseum
@taylorswift13
@sonarlatam1
@twitter
@treepaine
@cristiano
@friendsgordon
@elonmusk
@argentina

Top Mentioned in G2:
@googleexpertuk
@zebra_carol
@socialhousingco
@housingfirstire
@housingfirstuk
@ec_magazine
@healthertainer
@pankhurstcentre
@blocksbetty

Top Mentioned in G3:
@statsperry
@katyperry
@todaykatyp
@katydailybrasil
@portalkatyperry

Top Mentioned in G4:
@ritchiepage2001
@arashcaviani
@joanday4878
@claudetteggibs1
@mfstamps
@ozma1010
@schneiderg63
@er_dubbs
@ms_ginadano
@retirednikitam

Top Mentioned in G5:
@nytimes
@elonmusk
@ccdhate
@brandwatch
@fresnelg
@artfultakedown
@micsolana
@johnsoncubed
@keithkauffman
@davidmweissman

Top Mentioned in G6:
@sistah_space
@nadine_writes

Top Mentioned in G8:
@brandwatchfr
@chanperco
@anthonyrochand
@brandwat

Top Mentioned in G9:
@beautyblognews
@fashionnews
@marcjacobs
@essie
@vancleefarpels
@grittyprettyed
@themarcjacobs
@ashleearmsby
@karenmbb

Top Mentioned in G10:
@typefully
@socialflow
@tweethunterpro
@buffer
@hypefury
@brandwatch
@feedhive_io

Top Tweeters
Top Tweeters in Entire Graph:
@akiko_lawson
@sra_perola
@guardian
@googleexpertuk
@andrearock97
@felipeadanlerma
@nytimes
@lilachbullock
@leslie_lorene
@55andwhat

Top Tweeters in G1:
@akiko_lawson
@andrearock97
@leslie_lorene
@dltas1989
@kxx286
@taylorconradie
@runawayswiftme
@nazmiswift
@buterasclosure
@roserosie_2313

Top Tweeters in G2:
@googleexpertuk
@lilachbullock
@marshacollier
@drumeshprabhu
@lloydsbank
@ap
@yvonnegetcarter
@wendyeslater
@biancajagger
@livecut

Top Tweeters in G3:
@sra_perola
@perrybenoist
@euandrecarlos
@elseguid41
@axito9
@ultimateexid
@phuocphan123
@ltwlua
@emendes84
@fuck4nder96

Top Tweeters in G4:
@55andwhat
@sillymickel
@retirednikitam
@ritchiepage2001
@findergrail
@claudetteggibs1
@robrobbedwards
@dougpatey
@shumack_trish
@ozma1010

Top Tweeters in G5:
@nytimes
@davidmweissman
@deanobeidallah
@r_ishirew
@billprady
@pmlorber
@katylindemann
@artfultakedown
@micsolana
@elonmusk

Top Tweeters in G6:
@ephemeragrrl
@soletiole2912
@thetalentguru
@iamotherguy
@freezoneism
@mojidaniels
@claudet10142013
@yvonneridley
@fanofprincephil
@deedeedazed

Top Tweeters in G7:
@forbesindia
@redphantom
@omniron
@dlogan1973
@cm_bzh
@parker_content
@lulz5wag
@thomasduin56
@richardbouchez
@insightdottech

Top Tweeters in G8:
@rldi_lamy
@aureliecoudouel
@chanperco
@anthonyrochand
@luengo1958
@danieldepaz
@franckdeo
@brandwatchfr
@pititemel
@dondu1866

Top Tweeters in G9:
@fashionnews
@beautyblognews
@nsdbeauty
@karenmbb
@essie
@marcjacobs
@vancleefarpels
@grittyprettyed
@ashleearmsby
@themarcjacobs

Top Tweeters in G10:
@buffer
@hypefury
@protons0010
@socialflow
@feedhive_io
@tweethunterpro
@typefully


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