The graph represents a network of 906 Twitter users whose recent tweets contained "#martech", or who were replied to or mentioned in those tweets, taken from a data set limited to a maximum of 18,000 tweets. The network was obtained from Twitter on Saturday, 02 January 2021 at 09:28 UTC.
The tweets in the network were tweeted over the 8-day, 1-hour, 45-minute period from Friday, 25 December 2020 at 07:05 UTC to Saturday, 02 January 2021 at 08:51 UTC.
Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.
There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".
The graph is directed.
The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Author Description
Vertices : 906
Unique Edges : 1734
Edges With Duplicates : 1269
Total Edges : 3003
Number of Edge Types : 5
MentionsInRetweet : 1164
Mentions : 492
Retweet : 724
Tweet : 595
Replies to : 28
Self-Loops : 637
Reciprocated Vertex Pair Ratio : 0.0270568746548868
Reciprocated Edge Ratio : 0.0526881720430108
Connected Components : 171
Single-Vertex Connected Components : 110
Maximum Vertices in a Connected Component : 629
Maximum Edges in a Connected Component : 2596
Maximum Geodesic Distance (Diameter) : 11
Average Geodesic Distance : 4.517095
Graph Density : 0.00226848633419926
Modularity : 0.489858
NodeXL Version : 1.0.1.441
Data Import : The graph represents a network of 906 Twitter users whose recent tweets contained "#martech", or who were replied to or mentioned in those tweets, taken from a data set limited to a maximum of 18,000 tweets. The network was obtained from Twitter on Saturday, 02 January 2021 at 09:28 UTC.
The tweets in the network were tweeted over the 8-day, 1-hour, 45-minute period from Friday, 25 December 2020 at 07:05 UTC to Saturday, 02 January 2021 at 08:51 UTC.
Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.
There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".
Layout Algorithm : The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Graph Source : TwitterSearch
Graph Term : #martech
Groups : The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
Edge Color : Edge Weight
Edge Width : Edge Weight
Edge Alpha : Edge Weight
Vertex Radius : Betweenness Centrality
Top Domains
Top Word Pairs in Tweet in Entire Graph:
[115] dlaignite,#socialselling [115] #socialselling,#digitalselling [110] #martech,#marketingtechnology [101] #marketing,#martech [92] #b2bmarketing,#martech [78] #marrinadecisions,#martech [77] #digitalmarketing,#b2bmarketing [71] #martech,#technology [68] #martech,#adtech [68] #technology,#marketing Top Word Pairs in Tweet in G1:
[24] single,customer [24] customer,view [24] #unifiedcustomerview,data [24] data,vault [17] data,#marketing [16] data,good [16] good,single [16] view,data [16] #marketing,#singlecustomerview [16] #singlecustomerview,#personalization Top Word Pairs in Tweet in G2:
[36] enterprise,101blockchains [36] 101blockchains,enricomolinari [36] #smartcontracts,#ai [36] #ai,#martech [36] #martech,#fintech [35] enricomolinari,#blockchain [35] #blockchain,#smartcontracts [35] #fintech,#ehealth [35] #ehealth,#iot [23] #baas,enterprise Top Word Pairs in Tweet in G3:
[113] dlaignite,#socialselling [113] #socialselling,#digitalselling [90] #b2bmarketing,#martech [75] #digitalmarketing,#b2bmarketing [61] passle,timothy_hughes [61] timothy_hughes,dlaignite [52] #martech,#adtech [52] #digitalselling,#digitalmarketing [45] #digitalselling,#adtech [43] #marketing,#digitalmarketing Top Word Pairs in Tweet in G4:
[30] #bigdata,#datascience [28] haroldsinnott,jblefevre60 [28] jblefevre60,spirosmargaris [25] 15,applications [25] applications,#artificialintelligence [25] #artificialintelligence,#marketing [25] #marketing,#ai [25] #ai,#bigdata [25] #datascience,#fintech [25] #fintech,#martech Top Word Pairs in Tweet in G5:
[20] #regtech,ume_kyd [17] #martech,#luxembourg [16] big,congratulations [16] specialization,adobe [16] region,learn [16] learn,more [16] more,#adobepartners [16] #adobepartners,#adobespecialized [16] #adobespecialized,#martech [15] insights,#visualanalytics Top Word Pairs in Tweet in G6:
[38] #100daysofmlcode,#100daysofcode [33] #artificialintelligence,impressive [33] impressive,ways [33] ways,#ai [33] #ai,shaping [33] shaping,modern [33] modern,marketing [33] marketing,#digitaltech [33] #digitaltech,#martech [33] #martech,#automation Top Word Pairs in Tweet in G7:
[66] #technology,#marketing [66] #marketing,#b2b [64] #martech,#technology [7] marketing,sales [5] announces,launch [4] 2020,#martech [4] martech,predictions [4] daily,martech [4] martech,roundup [4] roundup,latest Top Word Pairs in Tweet in G8:
[18] #adtech,#martech [14] link,gt [14] gt,gt [13] digital,marketing [9] time,data [9] data,integration [9] integration,critical [9] critical,omnichannel [9] omnichannel,martech [9] martech,stack Top Word Pairs in Tweet in G9:
[12] apis,way [12] way,down [12] down,packym [7] packym,absolutely [7] absolutely,brilliant [7] brilliant,article [7] article,#martech [7] #cmo,#martech [7] #marketing,#martech [6] b2b,marketplace Top Word Pairs in Tweet in G10:
[31] fantastic,free [31] free,advertising [31] advertising,apps [31] apps,platforms [31] platforms,#advertising [31] #advertising,#saas [31] #saas,#apps [31] #apps,#mobileapp [31] #mobileapp,#digitalmarketing [31] #digitalmarketing,#marketingautomation Top Replied-To in Entire Graph:
Top Replied-To in G3:
Top Replied-To in G7:
Top Mentioned in Entire Graph:
Top Mentioned in G1:
Top Mentioned in G2:
Top Mentioned in G3:
Top Mentioned in G4:
Top Mentioned in G5:
Top Mentioned in G6:
Top Mentioned in G7:
Top Mentioned in G8:
Top Mentioned in G9:
Top Mentioned in G10:
Top Tweeters in Entire Graph:
Top Tweeters in G1:
Top Tweeters in G2:
Top Tweeters in G3:
Top Tweeters in G4:
Top Tweeters in G5:
Top Tweeters in G6:
Top Tweeters in G7:
Top Tweeters in G8:
Top Tweeters in G9:
Top Tweeters in G10: