The graph represents a network of 3,425 Twitter users whose recent tweets contained "Martech", or who were replied to or mentioned in those tweets, taken from a data set limited to a maximum of 18,000 tweets. The network was obtained from Twitter on Thursday, 09 January 2020 at 23:11 UTC.
The tweets in the network were tweeted over the 8-day, 1-hour, 25-minute period from Wednesday, 01 January 2020 at 21:24 UTC to Thursday, 09 January 2020 at 22:50 UTC.
Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.
There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".
The graph is directed.
The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Author Description
Vertices : 3425
Unique Edges : 6016
Edges With Duplicates : 2804
Total Edges : 8820
Number of Edge Types : 5
MentionsInRetweet : 3632
Replies to : 236
Mentions : 1971
Retweet : 1136
Tweet : 1845
Self-Loops : 1893
Reciprocated Vertex Pair Ratio : 0.0209960090230783
Reciprocated Edge Ratio : 0.0411284840244731
Connected Components : 733
Single-Vertex Connected Components : 557
Maximum Vertices in a Connected Component : 2164
Maximum Edges in a Connected Component : 6865
Maximum Geodesic Distance (Diameter) : 15
Average Geodesic Distance : 5.033774
Graph Density : 0.000501739545671601
Modularity : 0.563195
NodeXL Version : 1.0.1.422
Data Import : The graph represents a network of 3,425 Twitter users whose recent tweets contained "Martech", or who were replied to or mentioned in those tweets, taken from a data set limited to a maximum of 18,000 tweets. The network was obtained from Twitter on Thursday, 09 January 2020 at 23:11 UTC.
The tweets in the network were tweeted over the 8-day, 1-hour, 25-minute period from Wednesday, 01 January 2020 at 21:24 UTC to Thursday, 09 January 2020 at 22:50 UTC.
Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.
There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".
Layout Algorithm : The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Graph Source : TwitterSearch
Graph Term : Martech
Groups : The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
Edge Color : Edge Weight
Edge Width : Edge Weight
Edge Alpha : Edge Weight
Vertex Radius : Betweenness Centrality
Top Domains
Top Word Pairs in Tweet in Entire Graph:
[431] #martech,#tech [363] #marketing,#digitalmarketing [341] #martech,#influencermarketing [311] #socialmedia,#martech [305] #b2b,#marketing [296] #digitalmarketing,#socialmedia [287] #influencermarketing,#advertising [287] #socialmediamarketing,#cmo [287] #cmo,#smm [284] #advertising,#content Top Word Pairs in Tweet in G1:
[65] 2020,martech [50] martech,series [45] zari,venhaus [44] customer,journey [44] venhaus,scoot [44] scoot,way [44] way,martech [43] elements,manage [43] manage,2020 [43] 2020,customer Top Word Pairs in Tweet in G2:
[111] marketing,technologists [63] different,archetypes [62] archetypes,marketing [58] having,discussion [58] discussion,colleague [58] colleague,different [58] technologists,today [58] today,sketched [58] sketched,rough [58] rough,idea Top Word Pairs in Tweet in G3:
[407] #martech,#tech [34] martech,series [29] #seo,#vlog [29] #vlog,#blog [20] artificial,intelligence [19] martech,interview [18] #ai,#martech [18] #fintech,#finserv [16] digital,marketing [16] 2020,#martech Top Word Pairs in Tweet in G4:
[164] #socialselling,#digitalselling [161] dlaignite,#socialselling [100] timothy_hughes,dlaignite [95] passle,timothy_hughes [78] #martech,#adtech [74] #marketing,#digitalmarketing [72] artificial,intelligence [67] #martech,#digitalmarketing [66] #digitalselling,#digitalmarketing [60] passle,dlaignite Top Word Pairs in Tweet in G5:
[50] #martechadvisor,#martech [20] #martech,#martechadvisor [13] 2020,trends [11] martech,advisor [11] latest,news [11] news,views [11] views,expert [11] expert,insights [11] insights,depth [11] customer,experience Top Word Pairs in Tweet in G6:
[244] #socialmedia,#martech [243] #b2b,#marketing [243] #martech,#influencermarketing [238] #socialmediamarketing,#cmo [238] #cmo,#smm [233] #marketing,#digitalmarketing [233] #digitalmarketing,#socialmedia [233] #influencermarketing,#advertising [233] #advertising,#content [227] #content,#socialmediamarketing Top Word Pairs in Tweet in G7:
[23] 2020,martech_today [15] customer,journey [15] ability,adapt [15] adapt,learn [15] learn,essential [15] essential,success [15] success,2020 [14] elements,manage [14] manage,2020 [14] 2020,customer Top Word Pairs in Tweet in G8:
[17] #marketing,#martech [16] marketing,technology [16] #martech,#marketingtechnology [16] #businessdevelopment,#businessgrowth [15] #b2bmarketing,#businessdevelopment [15] #businessgrowth,#marketing [15] #smallbusiness,#webdesign [15] #webdesign,#websites [14] break,free [14] free,b2b Top Word Pairs in Tweet in G9:
[55] #martech,#ai [36] enricomolinari,#ehealth [36] #fintech,#finserv [30] #smart,telescope [30] telescope,lets [30] lets,stargaze [30] stargaze,#smartphone [30] #smartphone,ty [30] ty,nowthisnews [30] nowthisnews,enricomolinari Top Word Pairs in Tweet in G10:
[32] #contentmarketing,#digitalmarketing [32] #digitalmarketing,#cmo [32] #cmo,#crm [32] #crm,#martech [32] #martech,#growthhacking [31] #growthhacking,#contentstrategy [14] digital,marketing [12] 2019,year [12] year,ai [12] ai,cx Top Replied-To in Entire Graph:
Top Replied-To in G2:
Top Replied-To in G3:
Top Replied-To in G4:
Top Replied-To in G5:
Top Replied-To in G7:
Top Replied-To in G8:
Top Replied-To in G10:
Top Mentioned in Entire Graph:
Top Mentioned in G1:
Top Mentioned in G2:
Top Mentioned in G3:
Top Mentioned in G4:
Top Mentioned in G5:
Top Mentioned in G6:
Top Mentioned in G7:
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Top Mentioned in G9:
Top Mentioned in G10:
Top Tweeters in Entire Graph:
Top Tweeters in G1:
Top Tweeters in G2:
Top Tweeters in G3:
Top Tweeters in G4:
Top Tweeters in G5:
Top Tweeters in G6:
Top Tweeters in G7:
Top Tweeters in G8:
Top Tweeters in G9:
Top Tweeters in G10: