BrandWatch, Twitter, 12/14/2021 3:58:29 PM, 268336


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BrandWatch_2021-12-14_05-05-13.xlsx
BrandWatch_2021-12-14_05-05-13.xlsx
From:
NodeXLExcelAutomator
Uploaded on:
December 14, 2021
Short Description:
BrandWatch via NodeXL https://bit.ly/3E75UXn
@brandwatch
@housingfirstuk
@lilachbullock
@socialhousingco
@seosmarty
@housingfirstire
@ben_unglesbee
@abadesi
@hippo_elite
@gordonjayfrost

Top hashtags:
#job
#brandwatch
#watchstyle
#watchaddict
#vintagewatches
#jobalert

Description:
Description
The graph represents a network of 363 Twitter users whose tweets in the requested range contained "BrandWatch", or who were replied to or mentioned in those tweets. The network was obtained from the NodeXL Graph Server on Tuesday, 14 December 2021 at 13:06 UTC.

The requested start date was Tuesday, 14 December 2021 at 01:01 UTC and the maximum number of days (going backward) was 14.

The maximum number of tweets collected was 7,500.

The tweets in the network were tweeted over the 13-day, 11-hour, 12-minute period from Tuesday, 30 November 2021 at 06:01 UTC to Monday, 13 December 2021 at 17:14 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

The graph is directed.

The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.

The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.


Author Description


Overall Graph Metrics
Vertices : 363
Unique Edges : 450
Edges With Duplicates : 482
Total Edges : 932
Number of Edge Types : 5
Mentions : 470
Tweet : 75
MentionsInRetweet : 272
Retweet : 78
Replies to : 37
Self-Loops : 78
Reciprocated Vertex Pair Ratio : 0.0427350427350427
Reciprocated Edge Ratio : 0.0819672131147541
Connected Components : 53
Single-Vertex Connected Components : 29
Maximum Vertices in a Connected Component : 264
Maximum Edges in a Connected Component : 771
Maximum Geodesic Distance (Diameter) : 9
Average Geodesic Distance : 3.73199
Graph Density : 0.00464210157831454
Modularity : 0.509223
NodeXL Version : 1.0.1.447
Data Import : The graph represents a network of 363 Twitter users whose tweets in the requested range contained "BrandWatch", or who were replied to or mentioned in those tweets. The network was obtained from the NodeXL Graph Server on Tuesday, 14 December 2021 at 13:06 UTC.

The requested start date was Tuesday, 14 December 2021 at 01:01 UTC and the maximum number of days (going backward) was 14.

The maximum number of tweets collected was 7,500.

The tweets in the network were tweeted over the 13-day, 11-hour, 12-minute period from Tuesday, 30 November 2021 at 06:01 UTC to Monday, 13 December 2021 at 17:14 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

Layout Algorithm : The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Graph Source : GraphServerTwitterSearch
Graph Term : BrandWatch
Groups : The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
Edge Color : Edge Weight
Edge Width : Edge Weight
Edge Alpha : Edge Weight
Vertex Radius : Betweenness Centrality

Top Influencers: Top 10 Vertices, Ranked by Betweenness Centrality
Top URLs
Top URLs in Tweet in Entire Graph:
[4] https://www.brandwatch.com/fr/guides/segmentation-des-donnees/view/?utm_source=insights&utm_medium=email&utm_campaign=dciip-data-segmentation&mkt_tok=NDYxLVJLSy01MTgAAAGBE_vS3Cb_rwl29ZJqTLy68AYvij_ixVc1eGSO-Hw0dYlYnhckpFGivBpxhsoRKD3W_TTYsS2YjY80u_gB4t2imybzik0SsSGreOBMEvvfoS0GEQ
[4] https://www.kellilash.com/2021/12/natasha-denona-new-glam-face-palette.html
[3] https://buzzsumo.com/blog/how-to-create-a-webinar/?utm_source=twitter&utm_medium=social&utm_term=post&utm_content=content_linked&utm_campaign=
[2] https://www.brandwatch.com/blog/50-most-influential-people-twitter/
[2] https://www.brandwatch.com/es/reports/tendencias-alimentos-2021/?utm_source=social&utm_medium=twitter&utm_term=dc&utm_campaign=
[2] https://www.brandwatch.com/blog/master-planning-for-cmos-leveraging-cx-mapping-to-harness-everything-and-everyone/
[2] https://www.fashionnewsstudios.com/livestream/?p1=Natasha-Denona
[2] https://www.lilachbullock.com/manage-marketing-reports/
[2] https://www.brandwatch.com/blog/voice-customer-value-proposition/
[2] https://www.wiredsussex.com/jobs/job-details/26715/lead-full-stack-developer/

Top URLs in Tweet in G1:
[1] https://www.euronews.com/living/2020/04/10/experts-call-for-total-abandonment-of-fast-fashion-to-prevent-environmental-disaster
[1] https://www.thefashionlaw.com/nearly-50-percent-of-companies-sustainability-marketing-claims-are-exaggerated-false-or-deceptive-per-new-probe/
[1] https://ourgoodbrands.com/real-impact-fast-fashion-industry-world/
[1] https://twitter.com/BernieSpofforth/status/1401456690092990468
[1] https://twitter.com/Kashstpierre/status/1405580058505404418
[1] https://www.ethicalconsumer.org/home-garden/shopping-guide/washing-liquid

Top URLs in Tweet in G2:
[2] https://www.lilachbullock.com/manage-marketing-reports/
[2] https://www.wiredsussex.com/jobs/job-details/26715/lead-full-stack-developer/
[1] https://twitter.com/F1/status/1470306999132778496
[1] https://www.brandwatch.com/email/brandwatch-bulletin-0098-geoguessr/
[1] https://www.brandwatch.com/reports/brand-visibility/?utm_source=twitter&utm_medium=owned_social&utm_term=report&utm_campaign=owned_social
[1] https://www.brandwatch.com/blog/react-games-workshop-2020/
[1] https://www.brandwatch.com/email/brandwatch-bulletin-0099-all-aboard-public-transport/
[1] https://community.brandwatch.com/private/login
[1] https://www.brandwatch.com/webinars/masterclass-beyond-the-tweet/
[1] https://developer.twitter.com/en/use-cases/build-for-good/extreme-weather/australian-bushfires

Top URLs in Tweet in G3:
[2] https://www.clipnews.gr/webinar-media-analysis/
[2] https://www.brandwatch.com/blog/voice-customer-value-proposition/
[1] https://twitter.com/clipnewsgr/status/1465614690525003780
[1] https://www.brandwatch.com/case-studies/automated-creative-kfc/view/?utm_source=santosh&utm_medium=influencer
[1] https://www.e-marketing.fr/Thematique/data-1091/Breves/Reagir-predire-et-innover-grace-aux-donnees-online-367099.htm
[1] https://app.jobvite.com/m?3v2p9mwW
[1] https://app.jobvite.com/m?37Zg9mwm
[1] https://app.jobvite.com/m?3cZk9mwv
[1] https://www.brandwatch.com/blog/twitter-stats-and-statistics/
[1] https://en.wikipedia.org/w/index.php?diff=1058312946&oldid=1041917478

Top URLs in Tweet in G4:
[2] https://databox.com/best-instagram-analytics-tools#head3
[1] https://awario.com/blog/best-google-alerts-alternatives/?utm_source=twitter&utm_medium=google-alerts&utm_campaign=twitter

Top URLs in Tweet in G5:
[3] https://buzzsumo.com/blog/how-to-create-a-webinar/?utm_source=twitter&utm_medium=social&utm_term=post&utm_content=content_linked&utm_campaign=
[1] https://www.brandwatch.com/es/reports/tendencias-alimentos-2021/view/
[1] https://www.brandwatch.com/es/reports/tendencias-alimentos-2021/?utm_source=social&utm_medium=twitter&utm_term=dc&utm_campaign=
[1] https://www.brandwatch.com/es/reports/emojis-emociones-2021/?utm_source=twitter&utm_medium=social&utm_term=dc&utm_content=content_linked&utm_campaign=
[1] https://www.techwyse.com/blog/social-media-marketing/how-to-measure-monitor-and-improve-your-twitter-engagement/

Top URLs in Tweet in G7:
[1] https://www.retaildive.com/news/blockbuster-is-trapped-in-brand-limbo-will-it-ever-get-out/609054/

Top URLs in Tweet in G8:
[4] https://www.kellilash.com/2021/12/natasha-denona-new-glam-face-palette.html
[2] https://www.fashionnewsstudios.com/livestream/?p1=Natasha-Denona
[1] https://makeupandbeautyblog.com/avene/because-i-cant-be-the-only-one-biossance-and-avene-skin-care-goodies/
[1] https://www.fashionnewsstudios.com/livestream/?p1=Avene

Top URLs in Tweet in G9:
[1] https://www.reutersevents.com/sustainability/brand-watch-corporates-push-take-their-suppliers-net-zero-journey

Top Domains
Top Domains in Tweet in Entire Graph:
[44] brandwatch.com
[25] jobvite.com
[10] twitter.com
[4] kellilash.com
[3] buzzsumo.com
[3] fashionnewsstudios.com
[2] rsndz.com
[2] co.uk
[2] lilachbullock.com
[2] wiredsussex.com

Top Domains in Tweet in G1:
[2] twitter.com
[1] euronews.com
[1] thefashionlaw.com
[1] ourgoodbrands.com
[1] ethicalconsumer.org

Top Domains in Tweet in G2:
[11] brandwatch.com
[4] twitter.com
[2] lilachbullock.com
[2] wiredsussex.com
[1] jobvite.com
[1] co.uk
[1] ditchthelabel.org
[1] monster.com
[1] stori.works

Top Domains in Tweet in G3:
[12] brandwatch.com
[10] jobvite.com
[2] clipnews.gr
[2] twitter.com
[2] thats.im
[2] edeshseba.info
[2] rsndz.com
[1] e-marketing.fr
[1] wikipedia.org
[1] consultor-seo.com

Top Domains in Tweet in G4:
[2] databox.com
[1] awario.com

Top Domains in Tweet in G5:
[3] brandwatch.com
[3] buzzsumo.com
[1] techwyse.com

Top Domains in Tweet in G7:
[1] retaildive.com

Top Domains in Tweet in G8:
[4] kellilash.com
[3] fashionnewsstudios.com
[1] makeupandbeautyblog.com

Top Domains in Tweet in G9:
[1] reutersevents.com

Top Hashtags
Top Hashtags in Tweet in Entire Graph:
[25] job
[23] brandwatch
[7] watchstyle
[7] watchaddict
[7] vintagewatches
[7] jobalert
[7] brighton
[6] data
[6] insights
[6] lanconbargains



Top Hashtags in Tweet in G1:
[7] brandwatch
[2] greenwashing
[2] collectivevoices
[1] handm
[1] boohoo
[1] fashion
[1] slavery
[1] rape
[1] poverty
[1] unitednations

Top Hashtags in Tweet in G2:
[7] brighton
[4] worldaidsday
[4] insights
[4] developer
[3] data
[3] marketingtips
[3] digital
[3] toffe_ka_birthday
[2] australianbushfires
[2] marketingsoftware

Top Hashtags in Tweet in G3:
[12] brandwatch
[10] job
[7] watchstyle
[7] watchaddict
[7] vintagewatches
[7] jobalert
[6] lanconbargains
[4] digitalmarketing
[4] monitoring
[3] prediction

Top Hashtags in Tweet in G4:
[3] instagram
[3] analytics

Top Hashtags in Tweet in G5:
[2] emojis

Top Hashtags in Tweet in G7:
[2] blockbuster

Top Hashtags in Tweet in G8:
[3] beauty
[3] brandwatch
[3] live

Top Hashtags in Tweet in G9:
[1] fashioncharter

Top Words
Top Words in Tweet in Entire Graph:
[131] brandwatch
[121] ø
[93] ù
[35] looking
[34] twitter
[26] googleexpertuk
[25] #job
[24] 2021
[23] #brandwatch
[20] social

Top Words in Tweet in G1:
[26] googleexpertuk
[15] zebra_carol
[13] thepeopleshubuk
[9] housingfirstuk
[9] univinclusion
[9] merltheearl
[9] bnsjanecampbell
[9] baronessuddin
[9] tanni_gt
[9] farrer_co

Top Words in Tweet in G2:
[64] brandwatch
[20] officialpartner
[15] social
[15] twitter
[14] data
[12] report
[12] looking
[11] join
[10] media
[10] experts

Top Words in Tweet in G3:
[20] brandwatch
[15] ãƒ
[12] #brandwatch
[10] come
[10] looking
[10] #job
[9] 2021
[9] smart
[7] check
[7] #watchstyle

Top Words in Tweet in G4:
[8] brandwatch
[7] hootsuite
[6] mention
[6] awarioapp
[5] hubspot
[4] tools
[4] zohosocial
[4] buffer
[4] iconosquare
[4] quintly

Top Words in Tweet in G5:
[4] buzzsumo
[4] feat
[4] textoptimizer
[3] brandwatches
[3] create
[3] webinar
[3] ultimate
[3] guide
[3] positivelytmm
[3] brandwatch

Top Words in Tweet in G6:
[6] role
[5] tech
[3] brandwatch
[3] 2011
[3] hired
[3] first
[3] junior
[3] groupon
[3] 2020
[3] headhunted

Top Words in Tweet in G7:
[3] brand
[3] done
[2] #blockbuster
[2] going
[2] revival
[2] owner
[2] dish
[2] much
[2] capitalize

Top Words in Tweet in G8:
[6] kellilash
[5] natasha
[5] denona
[4] beautyblognews
[4] glam
[4] face
[4] palette
[3] #beauty
[3] natasha_denona
[3] monaco

Top Words in Tweet in G9:
[3] supplier
[3] engagement
[3] climate
[3] transparency
[3] fashion
[3] industry
[3] under
[3] microscope
[3] month's
[3] 'brandwatch'

Top Words in Tweet in G10:
[4] pm
[4] narendramodi
[4] influential
[4] twitter
[2] shri
[2] named
[2] world's
[2] political
[2] leader
[2] according

Top Word Pairs
Top Word Pairs in Tweet in Entire Graph:
[63] ø,ù
[51] ù,ø
[29] ø,ø
[24] brandwatch,looking
[20] ù,ù
[14] social,media
[12] come,work
[9] join,experts
[9] experts,twitter
[9] twitter,brandwatch

Top Word Pairs in Tweet in G1:
[9] housingfirstuk,thepeopleshubuk
[9] univinclusion,merltheearl
[9] merltheearl,bnsjanecampbell
[9] bnsjanecampbell,baronessuddin
[9] baronessuddin,tanni_gt
[9] tanni_gt,farrer_co
[8] thepeopleshubuk,googleexpertuk
[7] googleexpertuk,univinclusion
[6] googleexpertuk,livecut
[6] livecut,zebra_carol

Top Word Pairs in Tweet in G2:
[10] social,media
[9] join,experts
[9] experts,twitter
[9] twitter,brandwatch
[9] brandwatch,november
[9] november,17th
[9] 17th,10am
[9] 10am,3pm
[9] 3pm,gmt
[9] gmt,masterclass

Top Word Pairs in Tweet in G3:
[9] ãƒ,ãƒ
[7] #brandwatch,#watchstyle
[7] come,join
[7] join,brandwatch
[7] brandwatch,looking
[7] hit,link
[7] link,apply
[7] apply,#jobalert
[7] #jobalert,#job
[6] sitename,check

Top Word Pairs in Tweet in G4:
[5] awarioapp,mention
[4] zohosocial,hubspot
[4] hubspot,buffer
[4] buffer,iconosquare
[4] iconosquare,hootsuite
[4] socialsear_ch,brand24
[3] hootsuite,sproutsocial
[3] sproutsocial,googleanalytics
[3] googleanalytics,brandwatch
[3] brandwatch,quintly

Top Word Pairs in Tweet in G5:
[3] create,webinar
[3] webinar,ultimate
[3] ultimate,guide
[3] guide,buzzsumo
[3] buzzsumo,feat
[3] feat,positivelytmm
[3] positivelytmm,textoptimizer
[2] tendencias,sector
[2] sector,retail
[2] retail,alimentación

Top Word Pairs in Tweet in G6:
[3] 2011,hired
[3] hired,first
[3] first,junior
[3] junior,role
[3] role,tech
[3] tech,groupon
[3] groupon,2020
[3] 2020,headhunted
[3] headhunted,vp
[3] vp,role

Top Word Pairs in Tweet in G7:
[2] #blockbuster,brand
[2] brand,going
[2] going,revival
[2] revival,owner
[2] owner,dish
[2] dish,done
[2] done,much
[2] much,capitalize

Top Word Pairs in Tweet in G8:
[5] natasha,denona
[4] glam,face
[4] face,palette
[3] #beauty,natasha_denona
[3] natasha_denona,glam
[3] palette,kellilash
[3] kellilash,monaco
[3] monaco,kellilash
[3] kellilash,natasha
[3] #brandwatch,#live

Top Word Pairs in Tweet in G9:
[3] supplier,engagement
[3] engagement,climate
[3] climate,transparency
[3] transparency,fashion
[3] fashion,industry
[3] industry,under
[3] under,microscope
[3] microscope,month's
[3] month's,'brandwatch'
[2] oliverbalch,supplier

Top Word Pairs in Tweet in G10:
[2] pm,shri
[2] shri,narendramodi
[2] narendramodi,named
[2] named,world's
[2] world's,influential
[2] influential,political
[2] political,leader
[2] leader,twitter
[2] twitter,according
[2] according,annual

Top Replied-To
Top Mentioned
Top Mentioned in Entire Graph:
@brandwatch
@googleexpertuk
@zebra_carol
@thepeopleshubuk
@officialpartner
@housingfirstuk
@univinclusion
@merltheearl
@bnsjanecampbell
@baronessuddin

Top Mentioned in G1:
@googleexpertuk
@zebra_carol
@thepeopleshubuk
@housingfirstuk
@univinclusion
@merltheearl
@bnsjanecampbell
@baronessuddin
@tanni_gt
@farrer_co

Top Mentioned in G2:
@brandwatch
@officialpartner
@wiredsussexjobs
@ditchthelabel
@lgbtqiwf
@geoguessr
@katyhowell
@iftweeter
@neoncaffeine_
@nickiminaj

Top Mentioned in G4:
@brandwatch
@hootsuite
@mention
@hubspot
@zohosocial
@buffer
@iconosquare
@socialsear_ch
@brand24
@sproutsocial

Top Mentioned in G5:
@buzzsumo
@textoptimizer
@positivelytmm
@brandwatch
@brandwatches
@seosmarty
@paykickstart
@zendesk
@intercom
@answerthepublic

Top Mentioned in G6:
@brandwatch
@groupon
@abadesi
@falconio
@pocintech
@techishpod
@michaelberhane_

Top Mentioned in G7:
@dish
@ben_unglesbee
@freebl0ckbuster
@popmotionpics
@brandwatch
@tailopez
@blockbuster
@engagementlabs

Top Mentioned in G8:
@beautyblognews
@natasha_denona
@kellilash
@fashionnews
@biossance
@karenmbb
@aveneusa

Top Mentioned in G9:
@oliverbalch
@revents_sustbiz
@smeclimatehub
@cdp
@world_wildlife
@standearth

Top Mentioned in G10:
@narendramodi
@bjp4india
@shobhabjp

Top Tweeters
Top Tweeters in Entire Graph:
@coolbrighton
@googleexpertuk
@monster
@jimmyroybloom
@coolsussex
@lilachbullock
@buffer
@marshacollier
@drumeshprabhu
@lloydsbank

Top Tweeters in G1:
@googleexpertuk
@marshacollier
@drumeshprabhu
@lloydsbank
@wendyeslater
@biancajagger
@tehbewilderness
@livecut
@dr_black
@primark

Top Tweeters in G2:
@coolbrighton
@monster
@jimmyroybloom
@coolsussex
@lilachbullock
@chestnut_daniel
@tnluk
@fadanconsultant
@f1
@nickiminaj

Top Tweeters in G3:
@misslulusita
@jspeedymorris22
@nazmulmarketer1
@vocnews_online
@consultor_seo
@hotwireprc
@brwikiedits2
@zentosh
@gord_collins
@retailactual

Top Tweeters in G4:
@buffer
@jonathan_aufray
@sproutsocial
@hubspot
@hootsuite
@meltwater
@mention
@jessicamalnik
@talkwalker
@socialbakers

Top Tweeters in G5:
@seosmarty
@accrete
@zendesk
@lexiaglobal
@zoom
@drumupio
@zoho
@brandwatches
@intercom
@buzzsumo

Top Tweeters in G6:
@albreybrown
@groupon
@abadesi
@pocintech
@michaelberhane_
@invent_together
@amrutha_sarayu
@techishpod
@sherinhelmy

Top Tweeters in G7:
@dish
@daveiam
@tailopez
@blockbuster
@engagementlabs
@ben_unglesbee
@freebl0ckbuster
@popmotionpics

Top Tweeters in G8:
@fashionnews
@beautyblognews
@karenmbb
@kellilash
@natasha_denona
@aveneusa
@biossance

Top Tweeters in G9:
@revents_sustbiz
@cdp
@standearth
@world_wildlife
@oliverbalch
@mikescottgreen
@smeclimatehub

Top Tweeters in G10:
@bjp4india
@narendramodi
@shobhafans
@shobhabjp
@sareen_harsh


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