#SocialROI, Twitter, 3/25/2020 9:05:37 AM, 223668


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#SocialROI_2020-03-24_20-16-28.xlsx
#SocialROI_2020-03-24_20-16-28.xlsx
From:
NodeXLExcelAutomator
Uploaded on:
March 25, 2020
Short Description:
#SocialROI via NodeXL https://bit.ly/2wARKkq
@joeclark947
@madalynsklar
@myloc_tracker
@chrisstrub
@vivianfrancos
@uitsteln
@speechcatalyst
@cmicontent
@manageflitter
@lollipop_social

Top hashtags:
#socialroi
#socialmedia
#hootstt
#twittersmarter
#roi
#marketing

Description:
Description
The graph represents a network of 72 Twitter users whose tweets in the requested range contained "#SocialROI", or who were replied to or mentioned in those tweets. The network was obtained from the NodeXL Graph Server on Wednesday, 25 March 2020 at 03:16 UTC.

The requested start date was Wednesday, 25 March 2020 at 00:01 UTC and the maximum number of tweets (going backward in time) was 5,000.

The tweets in the network were tweeted over the 73-day, 20-hour, 53-minute period from Thursday, 02 January 2020 at 20:00 UTC to Monday, 16 March 2020 at 16:53 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

The graph is directed.

The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.

The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.


Author Description


Overall Graph Metrics
Vertices : 72
Unique Edges : 78
Edges With Duplicates : 185
Total Edges : 263
Number of Edge Types : 4
MentionsInRetweet : 145
Tweet : 57
Replies to : 19
Mentions : 42
Self-Loops : 57
Reciprocated Vertex Pair Ratio : 0.0512820512820513
Reciprocated Edge Ratio : 0.0975609756097561
Connected Components : 22
Single-Vertex Connected Components : 13
Maximum Vertices in a Connected Component : 39
Maximum Edges in a Connected Component : 209
Maximum Geodesic Distance (Diameter) : 6
Average Geodesic Distance : 2.989924
Graph Density : 0.0160406885758998
Modularity : 0.286689
NodeXL Version : 1.0.1.427
Data Import : The graph represents a network of 72 Twitter users whose tweets in the requested range contained "#SocialROI", or who were replied to or mentioned in those tweets. The network was obtained from the NodeXL Graph Server on Wednesday, 25 March 2020 at 03:16 UTC.

The requested start date was Wednesday, 25 March 2020 at 00:01 UTC and the maximum number of tweets (going backward in time) was 5,000.

The tweets in the network were tweeted over the 73-day, 20-hour, 53-minute period from Thursday, 02 January 2020 at 20:00 UTC to Monday, 16 March 2020 at 16:53 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

Layout Algorithm : The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.
Graph Source : GraphServerTwitterSearch
Graph Term : #SocialROI
Groups : The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.
Edge Color : Edge Weight
Edge Width : Edge Weight
Edge Alpha : Edge Weight
Vertex Radius : Betweenness Centrality

Top Influencers: Top 10 Vertices, Ranked by Betweenness Centrality
Top URLs
Top URLs in Tweet in Entire Graph:
[4] https://www.socialmediaexaminer.com/social-media-roi-how-to-measure-social-marketing-christopher-penn/?omhide=true&utm_source=Newsletter&utm_medium=NewsletterIssue&utm_campaign=smenl20-nlweek4-nldaily-nlfri
[3] https://kickfactory.com/blog/2-ways-to-give-your-audience-what-it-wants/
[3] https://b2the7.com/learning-from-others-and-what-social-tools-they-are-using/
[2] https://www.manageflitter.com/blog/instagram-trends-in-2019/
[2] http://snip.ly/t589cv
[2] http://newnice.info/tracking202/redirect/dl.php?t202id=32134&t202kw=WebsiteSEO-2017-12-5-21.43
[1] https://gowiththepro.uk/twitter-chats/how-to-manage-your-time-with-tiana-wilson-buys/
[1] https://kickfactory.com/blog/when-does-a-customer-start-shopping/
[1] https://twitter.com/i/web/status/1239548335192707072
[1] https://twitter.com/i/web/status/1238255122393808903

Top URLs in Tweet in G1:
[2] https://www.manageflitter.com/blog/instagram-trends-in-2019/
[2] http://snip.ly/t589cv
[1] https://twitter.com/i/web/status/1113196538849685504
[1] https://www.facebook.com/manageflitter
[1] https://gowiththepro.uk/twitter-chats/how-to-manage-your-time-with-tiana-wilson-buys/
[1] https://lollipopsocial.co.uk/personal-brand/how-to-create-brand-values/
[1] https://lollipopsocial.co.uk/personal-brand/create-personal-brand-after-redundancy/
[1] https://youpreneur.com/what-are-the-benefits-of-personal-branding-why-bother/
[1] https://twitter.com/i/web/status/1152644282530107399
[1] https://twitter.com/i/web/status/1237486152837484545

Top URLs in Tweet in G2:
[1] https://www.branex.com/blog/infographics-social-media-tips-to-get-the-best-results/

Top URLs in Tweet in G3:
[2] http://newnice.info/tracking202/redirect/dl.php?t202id=32134&t202kw=WebsiteSEO-2017-12-5-21.43
[1] https://blog.hootsuite.com/it/roi-dei-social-media-guida-completa/?utm_source=twitter&utm_medium=owned_social&utm_campaign=social_community_italy&Last_Associated_Campaign__c=701a0000002JPuE&hsamp_network=TWITTER&hsamp=akn10lmwhu6E8&post=59283e35bbddbd6f99cf9f0b&hootamb=AMP-m-akn10lmwhu6E8&network=Amplify-TWITTER
[1] http://www.cmssocial.com/social-media/4-ways-can-measure-roi-social-media/
[1] https://twitter.com/i/web/status/1215425611642163206
[1] http://www.managementguru.net/how-to-measure-instagram-marketing-roi/
[1] https://hootsuite.com/resources/the-roi-of-social-media?utm_campaign=all-alwayson-none-nalatam-none----MarketingConnect2020---&utm_source=twitter&utm_medium=owned_social&utm_content=
[1] https://twitter.com/i/web/status/1219380679080906754
[1] https://b2the7.com/learning-from-others-and-what-social-tools-they-are-using/
[1] https://twitter.com/i/web/status/1219008072477298688
[1] https://twitter.com/i/web/status/1230574112168448000

Top URLs in Tweet in G5:
[1] https://twitter.com/MadalynSklar/status/1235646327184404480
[1] https://twitter.com/ManageSocial/status/1118267496145063936

Top URLs in Tweet in G6:
[1] https://twitter.com/i/web/status/1237260107450322944
[1] https://twitter.com/i/web/status/1237318195138170880

Top URLs in Tweet in G7:
[1] https://twitter.com/i/web/status/1237786970773831680
[1] http://www.sociamonials.com/redirect.php?url_id=173077&s_id=583582
[1] http://www.sociamonials.com/redirect.php?url_id=555712&s_id=3511135
[1] https://twitter.com/i/web/status/1220376394393210881
[1] http://www.sociamonials.com/redirect.php?url_id=590820&s_id=3659934

Top URLs in Tweet in G8:
[2] https://b2the7.com/learning-from-others-and-what-social-tools-they-are-using/
[1] https://twitter.com/i/web/status/1237492254413111296

Top URLs in Tweet in G9:
[3] https://kickfactory.com/blog/2-ways-to-give-your-audience-what-it-wants/
[1] https://kickfactory.com/blog/when-does-a-customer-start-shopping/

Top URLs in Tweet in G10:
[1] http://porterconsulting.net/index.php/2019/05/17/has-social-media-failed-smb-b2b-businesses-part-2-how-a-killer-app-could-come-to-the-rescue/

Top Domains
Top Domains in Tweet in Entire Graph:
[33] twitter.com
[4] kickfactory.com
[4] socialmediaexaminer.com
[3] manageflitter.com
[3] b2the7.com
[3] sociamonials.com
[2] rplg.co
[2] snip.ly
[2] hootsuite.com
[2] newnice.info

Top Domains in Tweet in G1:
[7] twitter.com
[2] manageflitter.com
[2] co.uk
[2] snip.ly
[1] facebook.com
[1] gowiththepro.uk
[1] youpreneur.com

Top Domains in Tweet in G2:
[1] branex.com

Top Domains in Tweet in G3:
[14] twitter.com
[2] hootsuite.com
[2] newnice.info
[2] rplg.co
[1] cmssocial.com
[1] managementguru.net
[1] b2the7.com
[1] manageflitter.com

Top Domains in Tweet in G5:
[2] twitter.com

Top Domains in Tweet in G6:
[2] twitter.com

Top Domains in Tweet in G7:
[3] sociamonials.com
[2] twitter.com

Top Domains in Tweet in G8:
[2] b2the7.com
[1] twitter.com

Top Domains in Tweet in G9:
[4] kickfactory.com

Top Domains in Tweet in G10:
[1] porterconsulting.net

Top Hashtags
Top Hashtags in Tweet in Entire Graph:
[93] socialroi
[12] socialmedia
[5] hootstt
[5] twittersmarter
[5] roi
[4] marketing
[3] digital360chat
[3] twitterchat
[3] smm
[3] social



Top Hashtags in Tweet in G1:
[46] socialroi
[2] nodexl
[1] influencers
[1] twittersmarter
[1] contentwritingchat
[1] gowiththepro

Top Hashtags in Tweet in G2:
[1] socialmediamanagement
[1] socialroi
[1] socialmedia
[1] analytics
[1] tips
[1] results
[1] infographic

Top Hashtags in Tweet in G3:
[15] socialroi
[3] socialmedia
[2] socialmediaroi
[2] inboundmarketing
[2] facebookmarketing
[2] facebookadsagency
[2] instagrammarketingagency
[2] smmagency
[1] socialmediamarketing
[1] hootamb

Top Hashtags in Tweet in G4:
[2] socialroi
[2] atx
[1] iamhere

Top Hashtags in Tweet in G5:
[2] socialroi
[1] twittersmarter
[1] contentchat
[1] hootchat
[1] sproutchat
[1] bufferchat
[1] cmworld
[1] adweekchat
[1] socialroadtrip
[1] sourcechat

Top Hashtags in Tweet in G6:
[5] socialroi
[4] hootstt
[1] happy

Top Hashtags in Tweet in G7:
[3] socialmedia
[3] smm
[3] social
[3] socialroi
[2] marketing
[2] socialmediamarketing
[2] facebook
[2] seo
[1] twitter
[1] ecommerce

Top Hashtags in Tweet in G8:
[5] socialmedia
[2] digital360chat
[2] twitterchat
[2] twittersmarter
[2] socialroi

Top Hashtags in Tweet in G9:
[4] socialroi

Top Hashtags in Tweet in G10:
[1] smb
[1] b2b
[1] socialroi

Top Words
Top Words in Tweet in Entire Graph:
[106] Words in Sentiment List#1: Positive
[26] Words in Sentiment List#2: Negative
[0] Words in Sentiment List#3: Angry/Violent
[2941] Non-categorized Words
[3073] Total Words
[93] #socialroi
[34] manageflitter
[27] social
[20] media
[19] more

Top Words in Tweet in G1:
[46] #socialroi
[34] manageflitter
[16] stories
[16] brand
[14] more
[11] dede_watson
[11] managesocial
[11] lollipop_social
[10] personal
[9] social

Top Words in Tweet in G2:
[8] hootsuite
[8] hubspot
[8] cmicontent
[8] socialmedia2day
[8] smexaminer
[8] larrykim
[8] neilpatel
[8] marketingprofs
[8] marismith
[7] joeclark947

Top Words in Tweet in G3:
[15] #socialroi
[7] social
[7] media
[3] marketing
[3] 2020
[3] #socialmedia
[3] tools
[2] buy
[2] bitcoin
[2] money

Top Words in Tweet in G4:
[3] hanging
[2] waving
[2] hello
[2] #socialroi
[2] #atx
[2] austin
[2] texas
[2] wrapped
[2] afternoon
[2] brilliant

Top Words in Tweet in G5:
[4] come
[3] reuse
[2] a4
[2] question
[2] content
[2] message
[2] #socialroi

Top Words in Tweet in G6:
[5] #socialroi
[4] #hootstt
[3] ce
[3] matin
[2] bienvenue
[2] notre
[2] parlons
[2] performance
[2] autour
[2] ouverture

Top Words in Tweet in G7:
[5] social
[4] business
[3] commerce
[3] create
[3] media
[3] holidays
[3] #socialmedia
[3] #smm
[3] #social
[3] #socialroi

Top Words in Tweet in G8:
[5] favorite
[5] #socialmedia
[5] tools
[5] use
[5] daily
[5] engaging
[5] creating
[5] scheduling
[5] monitoring
[4] analyzing

Top Words in Tweet in G9:
[4] more
[4] #socialroi
[3] ways
[3] give
[3] audience
[2] view
[2] learn

Top Words in Tweet in G10:
[3] benefits
[2] smb
[2] b2bs
[2] benefit
[2] social
[2] media
[2] presence
[2] quantifiable
[2] dollars

Top Word Pairs
Top Word Pairs in Tweet in Entire Graph:
[19] social,media
[9] managesocial,janetmachuka_
[8] hootsuite,hubspot
[8] hubspot,cmicontent
[8] cmicontent,socialmedia2day
[8] socialmedia2day,smexaminer
[8] smexaminer,larrykim
[8] larrykim,neilpatel
[8] neilpatel,marketingprofs
[8] marketingprofs,marismith

Top Word Pairs in Tweet in G1:
[9] managesocial,janetmachuka_
[7] lollipop_social,manageflitter
[5] #socialroi,madalyn
[5] personal,brand
[5] key,elements
[4] social,media
[4] manageflitter,a4
[4] #socialroi,chat
[3] manageflitter,a2
[3] a2,held

Top Word Pairs in Tweet in G2:
[8] hootsuite,hubspot
[8] hubspot,cmicontent
[8] cmicontent,socialmedia2day
[8] socialmedia2day,smexaminer
[8] smexaminer,larrykim
[8] larrykim,neilpatel
[8] neilpatel,marketingprofs
[8] marketingprofs,marismith
[7] joeclark947,hootsuite
[6] marismith,jeffbullas

Top Word Pairs in Tweet in G3:
[7] social,media
[2] #socialroi,buy
[2] buy,bitcoin
[2] bitcoin,money
[2] favorite,#socialmedia
[2] #socialmedia,tools
[2] tools,use
[2] use,daily
[2] daily,engaging
[2] engaging,creating

Top Word Pairs in Tweet in G4:
[2] waving,hello
[2] hello,#socialroi
[2] #socialroi,#atx
[2] #atx,austin
[2] austin,texas
[2] texas,wrapped
[2] wrapped,afternoon
[2] afternoon,hanging
[2] hanging,brilliant

Top Word Pairs in Tweet in G5:
[2] a4,come
[2] come,question
[2] question,reuse
[2] reuse,content
[2] content,come
[2] come,message

Top Word Pairs in Tweet in G6:
[3] ce,matin
[2] bienvenue,notre
[2] notre,#hootstt
[2] #hootstt,ce
[2] matin,parlons
[2] parlons,#socialroi
[2] #socialroi,performance
[2] ouverture,#hootstt
[2] #hootstt,#socialroi

Top Word Pairs in Tweet in G7:
[3] commerce,business
[3] social,media
[2] attract,flood
[2] flood,customers
[2] customers,commerce
[2] business,try
[2] try,'5
[2] '5,steps
[2] steps,create
[2] create,video

Top Word Pairs in Tweet in G8:
[5] favorite,#socialmedia
[5] #socialmedia,tools
[5] tools,use
[5] use,daily
[5] daily,engaging
[5] engaging,creating
[5] creating,scheduling
[5] scheduling,monitoring
[4] monitoring,analyzing
[2] b2the7,favorite

Top Word Pairs in Tweet in G9:
[4] more,#socialroi
[3] ways,give
[3] give,audience
[2] audience,view
[2] view,more
[2] learn,more

Top Word Pairs in Tweet in G10:
[2] smb,b2bs
[2] b2bs,benefit
[2] benefit,social
[2] social,media
[2] media,presence
[2] presence,quantifiable
[2] quantifiable,dollars
[2] dollars,benefits

Top Replied-To
Top Mentioned
Top Mentioned in Entire Graph:
@manageflitter
@lollipop_social
@dede_watson
@cmicontent
@janetmachuka_
@joeclark947
@hubspot
@socialmedia2day
@smexaminer
@larrykim

Top Mentioned in G1:
@manageflitter
@lollipop_social
@dede_watson
@janetmachuka_
@katefrappell
@tinacpowell
@madalynsklar
@managesocial
@talkingtiana
@chrisstrub

Top Mentioned in G2:
@hubspot
@cmicontent
@socialmedia2day
@smexaminer
@larrykim
@neilpatel
@marketingprofs
@marismith
@joeclark947
@hootsuite

Top Mentioned in G3:
@managementguru1

Top Mentioned in G4:
@chrisstrub
@juliae
@juliaemccoy
@amazonbooks

Top Mentioned in G5:
@sailorsben
@jmattmke
@sferika
@madalynsklar
@cmicontent

Top Mentioned in G6:
@amariglia
@hootsuitefr
@hoot_maxgiovi

Top Mentioned in G7:
@sociamonials

Top Mentioned in G8:
@b2the7

Top Mentioned in G9:
@kickfactoryinc

Top Mentioned in G10:
@porterconsult

Top Tweeters
Top Tweeters in Entire Graph:
@jeffbullas
@myloc_tracker
@madalynsklar
@garyvee
@socialmedia2day
@chrisstrub
@dede_watson
@marismith
@cmicontent
@ross_quintana

Top Tweeters in G1:
@myloc_tracker
@madalynsklar
@dede_watson
@janetmachuka_
@vivianfrancos
@manageflitter
@talkingtiana
@lollipop_social
@gigi_is_back
@youpreneur

Top Tweeters in G2:
@jeffbullas
@garyvee
@socialmedia2day
@marismith
@hubspot
@larrykim
@hootsuite
@marketingprofs
@randfish
@smexaminer

Top Tweeters in G3:
@ross_quintana
@cmssocialmedia
@managementguru1
@a1972bmw
@universosocialm
@qwezmpadanett
@pqlkjnahelena
@digital360chat
@evaliveshere
@ecotone_pbc

Top Tweeters in G4:
@chrisstrub
@juliaemccoy
@infosolutionsg
@amazonbooks
@juliae

Top Tweeters in G5:
@cmicontent
@sferika
@jmattmke
@sailorsben
@speechcatalyst

Top Tweeters in G6:
@hootsuitefr
@yanndirheimer
@hoot_maxgiovi
@amariglia

Top Tweeters in G7:
@solidrecs
@sociamonials
@asqvbservices

Top Tweeters in G8:
@b2the7
@bellas_pets
@marketingwithgr

Top Tweeters in G9:
@kickfactoryinc
@dmgeorge13

Top Tweeters in G10:
@porterconsult
@dalerensing